What is SOPO?

About Me

I started SOPO over 10 years ago — not as a business, but as a personal journey.

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Back then, I was a new mum, overwhelmed and stressed, and my hair was paying the price. It was thinning, dry, and refused to grow past my shoulders. I spent thousands trying every product I could find, but nothing truly worked. After multiple blood tests and discovering I had thyroid issues, it became clear: I needed something better, something gentler — something that actually worked with my body, not against it.

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So, I began researching and experimenting. I sourced ingredients and created my own formulas at home, testing them whenever I could. Slowly but surely, I saw a difference — within six months, my hair had grown over 15cm. It was stronger, healthier, and for the first time in a long time, I felt confident again.

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People started noticing. Some thought I had extensions. Others asked for proof — and then they wanted to try it themselves. I shared samples with friends and colleagues, and soon realised I wasn’t alone. So many of us are struggling with the same issues, tired of harsh chemicals and overhyped products that damage more than they help.

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That’s why I created SOPO — a natural, effective haircare ritual designed to restore confidence, without compromise.

I hope it gives you back a little piece of yourself too.

With love,
– Sonja